Review sách Profit First: Transform Your Business From A Cash-Eating Monster To A Money-Making Machine

Profit First: Transform Your Business From A Cash-Eating Monster To A Money-Making Machine
Author of cult classicsThe Pumpkin Plan andThe Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.
Conventional accounting uses the logical (albeit, flawed) formula: Sales – Expenses = Profit. The problem is, businesses are run by humans, and humans arent always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales – Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first…